The three most popular analytics platforms are Google Analytics (72% of the top 100K sites), Piwik (17%) and Adobe Omniture (11%). Google Analytics leads by far, and that’s why Acquiva Internet Marketing Agency has focused on it. With Google Analytics, you can find out a lot about your site visitors. It’ll tell you their geographic location, what websites they visit, how long they stay, what search words / phrases they use, and much more.
If you’re using Google Analytics to monitor your site activity, you’ll want to make sure the data you are collecting is relevant. A comprehensive analysis of your Google Analytics data should be part of any SEM campaign. We will ensure you are getting all the information you need to make an intelligent decision about your marketing efforts.
We’ll track your campaigns and provide a detailed, easy-to-read report which will reveal:
We can help you set up and implement Google Analytics so that it works properly for your website. Once we’re done, you won’t have to do a thing. Google Analytics will take care of everything for you, day in and day out. We’re going to make certain that your analytics are correctly set up and that you are capturing the data you need to use in your data analysis.
You already have Google Analytics set up, but need help to get it to do more? Get help right from our Google Analytics experts! We can help you analyze your data and tell you what you need to know. One of our expert consultants will sit down with you and go over your data with you so you understand it and can make intelligent decisions based on that understanding. We can interpret your existing data, suggest solutions to “aggregate” your data across multiple websites, create “customized” reports for you, set up “conversion funnels” for you, and much, much more.
Setting up and managing Google Analytics can be challenging. Acquiva Internet Marketing wants to take the guesswork out of it for you and provide a comprehensive analysis of your google analytics data including: visitor summary, website usage, PPC analysis, keywords, campaigns, content/sites all in monthly reports so that you don’t have to worry about deciphering through the Google Analytics interface yourself. We want to help you get the most from google analytics by providing detailed monthly reporting on what is working best for your business based on Google Analytics insights.
With Acquiva Internet Marketing, you’ll receive a detailed monthly report including:
Setting up and managing Google Analytics can be challenging. Acquiva Internet Marketing wants to take the guesswork out of it for you and provide a comprehensive analysis of your google analytics data including: visitor summary, website usage, PPC analysis, keywords, campaigns, content/sites all in monthly reports so that you don’t have to worry about deciphering through the Google Analytics interface yourself. We want to help you get the most from google analytics by providing detailed monthly reporting on what is working best for your business based on Google Analytics insights.
Here are the details on what to expect from the detailed monthly reports presented by Acquiva Internet Marketing:
The Visitor Summary page summarizes the traffic from your website. It displays the number of visits and visitors, daily unique visitors, bounce rate, pages/visit and time on site for the time selected.
View a list of keywords with their estimated cost, number of clicks and click-through rate.
The Website Usage page shows how people are using your website, with reports on popular landing pages, entry and exit pages, browser usage (desktop/laptop/mobile), geographic locations of visitors and page views.
See how your AdWords ad campaigns are doing. You can track the number of clicks, spend and Quality Score for each campaign.
The reports in this section provide a breakdown of all your pay-per-click efforts. You will see how much you’re spending each month, how many clicks you're receiving for that spend and what keywords are driving those clicks.
This is where you can learn more about your website visitors and how they use your site.
Our team can help you take into consideration customer behavior, site traffic, bounce rates, keywords that are driving qualified traffic to your business website, and much more! We will look at it from a macro-level by looking at everything across your entire digital presence, and also from a micro-level by looking at specific pages to pinpoint how we can improve your conversions and your bottom line.
Contact us to set up a no-cost consultation today to get started with Google Analytics services with Acquiva Internet Marketing.
Having a solid Google Analytics strategy is only one aspect of your digital marketing plan. Evaluating your marketing strategy, performance, and results are at the heart of what marketing is all about. But it doesn’t just stop there, you must consider what’s needed to act on the data you receive.
Create more reliable leads that are more likely to become customers.
You can improve your visibility by increasing brand recognition and awareness. Find out how you may get discovered by your clients so that they will be more aware of your services.
We can help you get the most out of digital marketing by providing you with all-encompassing services that extend beyond eCommerce SEO.
Our web experts can help you develop a new website from scratch. We have the resources to develop sites for any purpose and in any language.
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